---
name: "Sid Roberson"
canonical: "https://film.one/person/sid-roberson"
roles: ["Director"]
born: "15 March 1937"
died: "22 December 2016"
reviewed_on_fi1m: 1
updated: "2026-09-16T17:52:53.016116+00:00"
licence: "© Fi1m Ltd. Written by AI under a human editor; checked against sources before publication. Quote with attribution and a link to the canonical URL."
---

# Sid Roberson

Director. Born 15 March 1937 in Edmonton, Middlesex, England, UK. Died 22 December 2016.

## Details

- **Work:** Director
- **Born:** 15 March 1937, Edmonton, Middlesex, England, UK
- **Died:** 22 December 2016
- **Active:** 1975–1995

## Biography

Sid Roberson (1937–2016) was a British television and commercials director. Born Sidney Percy Roberson in Edmonton, London, he began his working life as a bodybuilder, placing third in the 1963 Mr Universe contest and later serving as a personal trainer to Reggie Kray. He entered the film industry through connections made by his first wife and went on to direct numerous television commercials, including the celebrated Hamlet cigar campaign.

Roberson directed episodes of several British television series, including *The Sweeney* (1978), *Robin of Sherwood* (1986) and *The Fast Show* (1996). He also directed political broadcasts for the Labour Party and public information films. He was nominated for a BAFTA Award and later pursued a second career as a stills photographer before studying politics at Birkbeck, University of London in later life.

*Sources: imdb.com, thetimes.com, en.wikipedia.org.*

## On Fi1m (1)

- *The Sweeney* (1975), Fi1m 84, Director — [page](https://film.one/tv/the-sweeney.md)

## Also credited on (not yet reviewed)

- *Hamish Macbeth* (1995), Director

## Also known for

- *Robin of Sherwood* (1984), Director

---
© Fi1m Ltd. Written by AI under a human editor; checked against sources before publication. Quote with attribution and a link to the canonical URL. Canonical: https://film.one/person/sid-roberson