Sally (Catherine Shepherd), Nigel (Julian Barratt) and Emma (Julia Davis) sit together in bed
Series review

Sally4Ever

2018 · Created by Julia Davis, Julian Barratt, Catherine Shepherd, Alex Macqueen · Series · 30m

In a sentenceWe laughed enough to stay, but we would not give any of these people our address

Sally (Catherine Shepherd) looks exhausted by the life she is living. Around her, Emma (Julia Davis) and David (Alex Macqueen) make other people’s company a source of pressure rather than comfort. Sally’s responses are subdued; David can make his feelings known through noises that scarcely qualify as conversation. Their relationships are the focus of a comedy in which embarrassment, selfishness and distress keep intruding on the prospect of an ordinary life. Sally has little energy to spare, and being among people with few apparent limits gives her more to absorb than she can easily answer.

Fi1m review

Julia Davis makes cruelty funny with considerable precision, and Catherine Shepherd’s exhausted Sally gives the laughter an uncomfortable cost. We recommend it to those with an appetite for embarrassment, though the relentless unpleasantness sometimes outlasts the jokes.

Sally4Ever is funny enough to justify its unpleasantness, though not every escalation earns its keep. Julia Davis, who writes, directs and plays Emma, asks how long we can stay amused by people we would take some trouble to avoid. Our answer is longer than we expected, chiefly because Catherine Shepherd gives us someone worth watching while the others behave appallingly. This is a good comedy for those who enjoy embarrassment, with a habit of pressing a joke after the discomfort has stopped changing.

Shepherd makes Sally’s exhaustion readable without turning every reaction into a request for sympathy. Her subdued expressions give the comedy somewhere to land, and she does not have to compete with the louder performances to hold our attention. We laughed at those worn-down looks, then felt slightly ashamed of ourselves. It is the sense that Sally barely has the energy for another reaction that makes them funny, and also makes the laughter feel a little mean.

As Emma, Davis supplies much of the pressure, with a performance whose comic precision keeps objectionable behaviour from becoming merely tiresome. She understands that an awful character still needs to be interesting from one moment to the next. Her writing gives the actors permission to be difficult company without constantly asking us to forgive them. That is welcome, although the determination to avoid softening anyone can become restrictive: another turn towards nastiness is sometimes the most predictable choice available.

Andy Hollis’s cinematography gives us room to attend to the faces, where much of the comedy happens. David Ferris’s production design is less central to the pleasure; the surroundings make less impression than the people occupying them. Editor Robin Peters has the difficult job of allowing an uncomfortable reaction time to register without exhausting the joke. The pauses often work, particularly around Shepherd, but the longer stretches of unpleasantness do not always repay the time spent in them.

Alex Macqueen’s David provides a noisier form of discomfort, making animal sounds do work that dialogue might only complicate. The performance is funny because Macqueen commits to the noises without seeming anxious to make David appealing. Beside Shepherd’s restraint, that willingness to be ridiculous gives the programme a useful difference in pace. The cast’s assurance matters: material this abrasive would become exhausting much sooner if everyone appeared to be competing for the most outrageous moment.

The limitation is how persistently the programme returns to the same kind of punishment. Once we expect each encounter to become more uncomfortable, it takes increasingly exact timing to surprise us, and the writing does not always manage that. There are stretches when Sally’s muted responses remain interesting after the behaviour provoking them has become familiar. Seven half-hour episodes are not an extravagant commitment, but the comedy can still feel crowded with variations on a joke we have already understood.

Embarrassment comedy needs some reason for us to remain with people we would otherwise leave to it, and Shepherd provides that reason here. Her patience gives the excesses something to work against, without making Sally a cheerful guide through them. We would choose this for an evening when laughter is the aim and reassurance is not required. Anyone hoping for pleasant company should make other arrangements.

Critical consensus AI synthesised

80
Positive
5
Mixed
1
Negative
0

Most critics respond warmly to Sally4Ever, praising Julia Davis’s dark comedy and its willingness to make toxic relationships painfully funny. The praise centres on sharply observed, unsentimental characters and performances that keep the absurdity convincing. Davis’s comic precision draws approval, while Catherine Shepherd’s understated Sally earns particular notice for conveying exhaustion through small expressions. The supporting cast also attracts praise, including Alex Macqueen’s largely wordless work as David.

The dividing point is how consistently that discomfort produces laughter. Most reviews embrace the outrageous scenes and the uneasy feeling of laughing at them, though the enthusiasm ranges from measured approval to wholehearted praise. Vulture supplies the sole mixed assessment, finding the series increasingly amusing but uneven and its cringe humour demanding a strong stomach. Even that review singles out Felicity Montagu’s Eleanor as a pleasure, so the dissent concerns consistency and tolerance for the material rather than the performances.

The Hollywood Reporter
9 November 2018 · Tim Goodman
90*

The critic calls the series awfully good, praising Julia Davis’s fearless, dark comedy and skill at creating awful characters. He especially singles out Catherine Shepherd’s portrayal of Sally, whose subdued expressions convincingly convey her exhaustion with life.

Read the full review →
Variety
9 November 2018 · Daniel D'Addario
90*

The critic calls the series the funniest new show of the fall and praises its unsentimental, sharply observed characters. Julia Davis’s performance and the comic precision of her scenes stand out.

Read the full review →
The i Paper
13 May 2019 · Laura Martin
85*

Martin praises the series as uncompromisingly brave and wickedly funny, despite its discomforting subject matter. She singles out its outrageous, cringe-inducing scenes and Julia Davis’s dark comic vision.

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The Guardian
25 October 2018 · Lucy Mangan
75*

Mangan finds the series a singular, agonisingly funny vision that leaves viewers torn between laughter and distress. She especially praises the cast, singling out Alex Macqueen for making David compelling through mostly animal noises.

Read the full review →
Vulture
8 November 2018 · Jen Chaney
50*

The critic finds the series increasingly amusing but uneven, with its cringe humor demanding a strong stomach. She praises Felicity Montagu’s gradually revealed unhinged character, Eleanor.

Read the full review →
Paste
11 November 2018 · 9.7/10 · LaToya Ferguson
97

Ferguson calls the series possibly the funniest television show of 2018, praising its dark, uncomfortable comedy about toxic relationships. She particularly singles out Catherine Shepherd’s understated performance as Sally for making the absurd situations even funnier.

Read the full review →

Straight answers AI written, from our review

Is Sally4Ever worth watching?
Sally4Ever is worth watching for those who enjoy embarrassment comedy, and we score it 78 out of 100. Catherine Shepherd’s exhausted Sally gives us a reason to stay with these appalling people, though the relentless unpleasantness sometimes carries on after the jokes have stopped working.
How long is Sally4Ever, and what is it rated?
Sally4Ever has episodes of about 30m. It is a comedy series.
Where can I watch Sally4Ever in South Korea?
Sally4Ever is not on any streaming or rental service in South Korea at the moment. Availability is checked daily.
How violent or frightening is Sally4Ever, and is it suitable for children?
Sally4Ever is an adult comedy with a UK 15 certificate and a US TV-MA rating, so it is not suitable for younger children. The discomfort we would flag is its sustained cruelty, selfishness and distress; even for older teenagers, an appetite for abrasive embarrassment comedy matters more than the half-hour format might suggest.
How does Sally4Ever compare to Nighty Night?
Sally4Ever offers a more subdued central figure than Nighty Night, whose Jill Tyrrell is the stronger draw if we want a commanding comic monster. Both make appalling behaviour funny, but Catherine Shepherd’s exhausted reactions give Sally4Ever a different appeal. We recommend it for that quieter performance, with the caveat that its nastiness becomes repetitive; Nighty Night has its own second-series sag.
What should I watch after Sally4Ever?
After Sally4Ever, try Nighty Night (2004, Fi1m 82): Another comedy prepared to make appalling behaviour difficult to stop watching. Then Force Majeure (2014, Fi1m 84): Domestic embarrassment examined with patience, cold weather and an unforgiving eye; and Sightseers (2012, Fi1m 78): A couple’s holiday gives petty resentment far more freedom than is sensible.

Cast

If you liked this, try…

  1. Nighty Night (2004, Fi1m 82)Another comedy prepared to make appalling behaviour difficult to stop watching.

  2. Nuts in May (1976) · not reviewed yetA camping holiday becomes an exacting study of people nobody invited.

  3. Force Majeure (2014, Fi1m 84)Domestic embarrassment examined with patience, cold weather and an unforgiving eye.

  4. Sightseers (2012, Fi1m 78)A couple’s holiday gives petty resentment far more freedom than is sensible.

  5. The Curse (2023) · not reviewed yetFor those who enjoy watching social discomfort become almost physically unbearable.

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