Snow White (Ginnifer Goodwin) seated beside Prince Charming (Josh Dallas) and a young girl
Series review

Once Upon a Time

2011 · Created by Edward Kitsis, Adam Horowitz · Series · 43m

In a sentenceWe would happily let Rumplestiltskin interrupt a few more explanations

Storybrooke is the modern setting for a story that also unfolds through fairy-tale flashbacks, with Emma Swan (Jennifer Morrison) and Henry Mills (Jared S. Gilmore). Regina Mills (Lana Parrilla) has a counterpart in the Evil Queen, while Mary Margaret Blanchard (Ginnifer Goodwin) is also Snow White. David Nolan (Josh Dallas) is also Prince Charming, and Mr. Gold (Robert Carlyle) is Rumplestiltskin. The programme brings these figures from separate stories together, moving between their modern lives and their fairy-tale identities.

Fi1m review

Once Upon a Time has an inviting premise and a cast able to make its sillier moments enjoyable. The tangled plotting and solemn fairy-tale flashbacks make this a qualified recommendation for fantasy enthusiasts.

Once Upon a Time is a warm, uneven fantasy series for viewers who can forgive tangled plotting. Edward Kitsis and Adam Horowitz take familiar fairy-tale figures and give them lives that must continue beyond a single story. The attraction is straightforward: we know something about these people before the programme begins, yet there is room for them to surprise us. The difficulty comes when keeping all those stories connected means stopping too often to explain them.

Jennifer Morrison gives Emma Swan a useful toughness, holding the modern sections steady when the fantasy threatens to become self-important. Ginnifer Goodwin makes Mary Margaret Blanchard and Snow White approachable, which matters in a series so ready to surround its characters with elaborate explanations. These women are interesting enough to carry a scene without another revelation arriving to assist them. The writing is less secure when it insists on spelling out feelings the performances have already made clear.

The more extravagant performances are often the more enjoyable ones. Lana Parrilla gives Regina Mills and the Evil Queen an authority that makes even the sillier material worth attending to. We laughed at Robert Carlyle’s Rumplestiltskin, whose exaggerated delivery gives the fairy-tale scenes a welcome hint of mischief. Both performances suggest that the programme could relax a little without sacrificing its characters. The other performers do not always look as comfortable with the fairy-tale dialogue.

Steven Fierberg and Stephen Jackson’s cinematography keeps the changes between the contemporary setting and the fairy-tale flashbacks legible. The production design, credited to Steven Wolff, Mark Worthington and Michael Joy, gives the fairy-tale scenes enough grandeur to justify the actors’ extravagance. Some of the effects are less persuasive, and the elaborate settings make those weaknesses harder to ignore. Storybrooke is often easier to believe in, leaving us free to attend to the cast.

Henk van Eeghen, Julie Monroe and Geofrey Hildrew are among the editors managing the shifts between present-day scenes and fairy-tale flashbacks, and the comparisons remain clear. The cutting cannot disguise how often a new piece of information postpones the business already under way. Early episodes can feel crowded even when an individual scene is simple. Mark Isham’s music encourages the big feelings, sometimes more firmly than the scene requires. There are moments when leaving the actors to supply the emotion would be enough.

The useful comparison is with a continuing family drama: the cast has to make another encounter worth watching after the novelty of the premise has worn off. Here, the acting is more dependable than the plotting. The early episodes offer enough human interest to justify some patience, though the solemnity will try anyone hoping for a brisk, mischievous fantasy. Start for the actors and the chance to see familiar storybook figures share a programme. If the explanations already tire you, we would not advise making a long commitment.

Critical consensus AI synthesised

60
Positive
2
Mixed
1
Negative
1
The AV Club
23 October 2011 · B- · Erik Adams, Oliver Sava
70

The pilot has strong production values and potential for clever fairy-tale revisions but takes itself too seriously with campy flashbacks, over-the-top performances, and heavy Lost-style plotting that may not sustain.

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Variety
20 October 2011 · Brian Lowry
65*

The pilot is conceptually daring and exceptionally well cast, a bold bet with strong visual and casting choices for the leads. However, a second previewed episode fails to sustain the magic, with some shoddy FX and concerns about long-term consistency.

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The Hollywood Reporter
18 October 2011 · Tim Goodman
35*

The series has a bold idea but the fairy-tale flashbacks look and feel hokey, with unconvincing performances in period segments. There is some hope for the modern-world portions in Storybrooke, though early episodes suggest it may be getting worse.

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Den of Geek
28 September 2012 · Kylie Peters
75*

The critic praises the series for its character-driven storytelling, strong female characters, ambition, and unique premise blending fairy tales with reality, while noting it can be silly and occasionally illogical. They highlight the strong performances, especially Robert Carlyle's Rumplestiltskin, and the show's big heart.

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Straight answers AI written, from our review

Is Once Upon a Time worth watching?
Once Upon a Time is worth trying for fantasy enthusiasts willing to forgive tangled plotting; we score it 65 out of 100. The cast makes familiar fairy-tale figures enjoyable company, particularly Robert Carlyle and Lana Parrilla, but frequent explanations and solemn flashbacks make this a qualified recommendation rather than a series to commit to unquestioningly.
How long is Once Upon a Time, and what is it rated?
Once Upon a Time has episodes of about 43m. It is a drama and sci-fi & fantasy series.
Where can I watch Once Upon a Time in Vietnam?
Once Upon a Time is not on any streaming or rental service in Vietnam at the moment. It is available in 44 other countries; change your country at the top of the page to see where. Availability is checked daily.
How violent or frightening is Once Upon a Time, and is it suitable for children?
Once Upon a Time carries a UK 12 certificate and a US TV-PG rating, so its fairy-tale characters should not be taken as a promise of suitability for young children. The UK certificate points towards viewers aged 12 and over; these ratings alone do not establish how frequent or intense its violence or frightening moments are.
How does Once Upon a Time compare to Pushing Daisies?
Once Upon a Time offers an ensemble of familiar fairy-tale figures, while Pushing Daisies centres its storybook appeal on an impossible romance; we recommend the latter more confidently. Both mix everyday life with elaborate fantasy plotting, but the choice comes with different reservations: repeated explanations and solemnity here, sweetness that can become exhausting in Pushing Daisies.

Cast

If you liked this, try…

  1. Pushing Daisies (2007, Fi1m 82)For another collision of storybook romance, everyday work and elaborate television plotting.

  2. The 10th Kingdom (2000) · not on Fi1m yetA more openly comic journey between modern life and fairy-tale kingdoms.

  3. Beauty and the Beast (1946) · not on Fi1m yetFor fairy-tale romance sustained by expressive faces and carefully built rooms.

  4. The Company of Wolves (1984) · not on Fi1m yetFamiliar bedtime stories become unsettling here; choose this for the darker possibilities.

  5. Tale of Tales (2015) · not on Fi1m yetFor adult fairy tales whose extravagance comes with sharper teeth and stranger desires.